Marketing Cost Savings
Average Marketing Cost as Percentage of Sales
Marketing Costs vary widely across business sectors and are dependant upon level of market competition, number of competitors, demand/supply of the product range and customers sensitivity to the price.
Examples:
An average marketing cost as percentage of sales for a manufacturing business, can typically range from 5% to 8%, or as high as 11% to 12% for some product ranges. Assuming an average marketing percantage cost of just 6% of product sale value, the business saving of using AltruWorld is calculated as follows:

Example One
Unit sale cost £1,200
Typical marketing cost £72
AltruWorld cost £2.25
Resulting in a 97% saving
Example Two
Unit sale cost £600
Typical marketing cost £36
AltruWorld cost £2.25
Resulting in a 94% saving
Example Three
Unit sale cost £60
Typical marketing cost £3.60
AltruWorld cost £2.25
Resulting in a 38% saving
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